Ebay Selling Strategies

We recently sold over $30,000 of valuable Nippon porcelain figurines. We knew there was a stronger market in Japan for them, and knew the buyers were extremely concerned with their exact condition. So we prepared detailed descriptions of each item along with many macro photos to show every characteristic, like the detailed moriage decorative painting exhibited on most of the figurines. Then we presented the auctions to our client for approval, as she had much experience selling these pieces through other channels. Next we scheduled the auctions to finish during daytime hours in Tokyo and timed them 15 minutes apart. Putting the auctions up together made us look like a significant dealer, while the 15 minute spacing gave buyers time to bid on more than one item. The strategy worked perfectly as every piece sold for more than the seller expected. Each item was meticulously packaged and shipped. All the buyers were happy and no returns were requested. Overall, this was a well planned, successful auction.

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